Firefly/Serenity Viral Newspaper Ads. A nifty guerilla marketing idea posted by 11th Hour. Ads can be bought by local firefly groups(or sponsored by 1 person) to appear in local papers. The idea is to bring out the "WTF" reaction and engage the curiosity of the casual reader. Besides advertising the show, thank you to Universal ads are encouraged as well.
I just have to say I love the personal ad suggestion for Jayne "I ain't a girl" Cobb.
EDIT: It seems there is a problem with the fireflyfans.net website. Check out the google cached page HERE
[ edited by kurya on 2006-09-18 20:53 ]
September 18 2006
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