Buffy, the Gateway Comic Book. The Buffy Season 8 comic is responsible for bringing in more non-comic book readers than any other comic in a long time.
Apparently fans come for the Buffy but stay for the Runaways and much more. To pull a quote from the article, “Dark Tower customers mostly are sticking with the Stephen King material. Buffy customers are more willing to try some other things."
Found the link via blog.newsarama.com
July 20 2007
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