October 04 2009
Dollverse - 'Dollhouse at real risk of being pulled off the air'.
If you want more Dollhouse, now would be a good time to volunteer your help. Earlier this weekend, some suggestions appeared at blank_dolls and the IMDB Dollhouse Board to try and boost the show's ratings.
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I'm up for helping. I have the time to spare most evenings.
Jayme | October 04, 21:51 CET
Also, here's a cool link with some info and icons/buttons to show support:
Blank Dolls: Help Dollhouse
ShanshuBugaboo | October 04, 22:00 CET
Frass | October 04, 22:04 CET
Firefly Flanatic | October 04, 22:12 CET
Whedonage | October 04, 22:12 CET
Sunfire | October 04, 22:14 CET
whedon is GOD | October 04, 22:15 CET
Jayme | October 04, 22:19 CET
I tweeted the following at our Whedonesque Twitter account
"You can help Dollhouse by watching it, telling people about it, lend/buy the DVD, buying the episodes on iTunes, watching it on Hulu".
Any other suggestions are welcome. Particularly for those outside the US.
Simon | October 04, 22:20 CET
The One True b!X | October 04, 22:22 CET
The One True b!X | October 04, 22:24 CET
Anuris | October 04, 22:26 CET
Join the forum referenced above if you have suggestions and - critically at this stage - have graphic design, web design and/or PHP/Python/Ruby skills. I'm trying to put together a proper viral marketing team at short notice with no budget, which is a lofty and slightly impossible goal, but Join Me on it. (And read Danny Wallaces books 'Join Me' and 'Yes Man', they changed my life).
Somebody tweeted me just now and asked what "normal people" can do. We're all normal people. Every single one of us. It's not our job to advertise the show, but people still don't know it's on so we might as well try to tell 'em.
I'm so proud of Dollhouse on so many levels. Episode 4 of this season is amazing and deserves to air. So, let us see if it can.
[ edited by gossi on 2009-10-04 22:26 ]
gossi | October 04, 22:26 CET
But if we don't get to see this entire season at least I'm really going to be uber-pissed.
jiggyfly | October 04, 22:34 CET
The problem is there is no action plan that we can take to affect that. The only one I can actually think of would be for us to actually fund the advertisements, which outside of Farscape I don't think has ever been done. And that would be a major test of both the fans' faith, financial resources, and sheer dumb luck (because it still might not work).
Fox won't, because to advertise Dollhouse they have to not advertise something else like House, The Simpsons, or American Idol. I don't think they're willing to make that sacrifice.
I don't think anyone's saying we're not normal people, it's that we're a very specific demographic that is a smidge on the avant-garde side and internet savvy. That's a very specific demographic and all Dollhouse promotion seems aimed at it.
I know a few people who are now fans of Dollhouse because I explained the premise but are also religious American Idol viewers. If it is the fan's job to find these people, I don't know how Fox ever expected THAT to work.
[ edited by azzers on 2009-10-04 22:39 ]
azzers | October 04, 22:34 CET
https://twitter.com/MoTancharoen/status/4611128249
chazman | October 04, 22:36 CET
beckyboo | October 04, 22:40 CET
jiggyfly | October 04, 22:41 CET
zz9 | October 04, 22:41 CET
A plan will form between all of us, but putting together something constructive is going to take a few days. So hang fire if you don't know what to do. I don't want Dollhouse to sink without a fight. Without the physical fighting, because have you met me? I met Adam Baldwin once and my physical reaction was to cower.
gossi | October 04, 22:41 CET
We could make an Eliza/Joker (Maybe Sen. Perrin?) Shepard Fairey spoof and canvas the town.
BlindHawkeyes | October 04, 22:42 CET
If FOX isn't paying for billboards, we can make our own???
jiggyfly | October 04, 22:45 CET
whedon is GOD | October 04, 22:45 CET
BlindHawkeyes | October 04, 22:48 CET
Would it be the principal of the thing?
azzers | October 04, 22:49 CET
Email them the link when the show appears on Hulu.
zz9 | October 04, 22:50 CET
BlindHawkeyes | October 04, 22:57 CET
azzers | October 04, 23:00 CET
They don't have the category breakdown (Age, social group, gender etc) that Nielsen does but it's still valuable data.
zz9 | October 04, 23:00 CET
So there is definitely a sense of suspicion about the accuracy of the current ratings hegemony.
[ edited by Whedonage on 2009-10-04 23:07 ]
Whedonage | October 04, 23:01 CET
Right now I don't care. I want a full second season, and I want them to air it, and advertise it properly. More accurately I want them to advertise and air. Call me radical.
Watching on Hulu, FOX.com, Amazon and iTunes definitely DOES count toward overall viewership and accounting.
I believe FOX Broadcasting Corp also buys ARM stats. So DVR.
[ edited by gossi on 2009-10-04 23:00 ]
gossi | October 04, 23:02 CET
Any chance you two can work together on something as well as the rest of us? Both of you seem to have a lot of experience with this sort of thing.
Off to watch iTunes download of Instinct (again)
fmwt | October 04, 23:06 CET
zz9 | October 04, 23:07 CET
What I am saying (and I'm not defeatist, I've just worked on the internet too long) is that if Fox really gets curious, they can "back out" duplicate numbers.
Do services like Time Warner that sell DVR boxes also publish their viewing? I DVR every dollhouse episode but it might not be counted.
azzers | October 04, 23:07 CET
bubblecat | October 04, 23:10 CET
zz9 | October 04, 23:13 CET
Whedonage | October 04, 23:18 CET
(Not to say web stuff is pointless or anything).
So I'm very up for helping out as much as I can. How much does an ad/billboard etc cost? (This is sort of a rhetorical question, as I don't necessarily need an answer, just an option)
[ edited by fmwt on 2009-10-04 23:27 ]
fmwt | October 04, 23:26 CET
Rhodey | October 04, 23:27 CET
I just don't understand how Fox could have really expected the numbers to rise with terrible lead-ins, the worst slot, and little/poor promotion.
It seems like the people whom we really need to reach are those with Nelson boxes. Even if Hulu and iTunes are high, with the ratings we currently have, it's curtains.
I'm in love with this show. And like the Shepperd said, "if you can't do something right, do something stupid".
crhobbs42 | October 04, 23:33 CET
My hope Joss doesn't disappear from TV for years again. And I really wish he would do a show on the SyFy channel, as ratings would be good enough to continue and he'd have the freedom to do a show how he wants to.
seermagicx | October 04, 23:41 CET
At the numbers Whedon et al seem to tend to pull in, time and again (we're at four TV series and counting), it seems they really do belong on cable. Cable isn't the holy grail, but it'd probably sure beat this.
And yes. The lead-in sucks very, very deeply. How anyone can think that that is not a factor is beyond me. Maybe not the defining factor, but come on. Ditto the advertising or lack thereof. Plus the lack of a "previously on." It's almost like Dollhouse is being sent on a kamikaze mission. What's the point of renewing it at all without nurturing?
phlebotinin | October 04, 23:42 CET
Also, gossi, if you want to set up a Paypal thing for your viral marketing campaign, I'll totally donate. I'd try to help design or whatever, but again pretty much useless there--so let us know if money will help. Because I love this show too much to see it die.
erendis | October 04, 23:44 CET
Good luck everyone, though.
doublemeat | October 04, 23:45 CET
A bigger budget would reach a lot more people.
But the question remains... How would one do it without raising the ire of FOX?
Raising money for that is going to be easier and start the advertising sooner than putting together a newspaper Ad.
All you need is a $10 donation to start the ball rolling and you can have that from me. The more money that pours into the account, the more ads you can run, the broader you can make your target list.
Ivalaine | October 04, 23:47 CET
gossi | October 04, 23:47 CET
gossi | October 04, 23:49 CET
erendis | October 04, 23:50 CET
Yep fb adverts sound like a cool, fast solution for now. (phase 1 of many perhaps?).
Gossi does Fox care about us doing adverts?
(Do we care if they care?)
fmwt | October 04, 23:57 CET
More stuff will follow and I'll balance it out with charity things also.
gossi | October 05, 00:04 CET
The One True b!X | October 05, 00:04 CET
archon | October 05, 00:05 CET
ETA: Networks often have development deals with actors, it doesn't make their shows immune from cancellation. There comes a point where the numbers just don't make sense for the network regardless of other factors.
[ edited by helcat on 2009-10-05 00:11 ]
helcat | October 05, 00:10 CET
azzers | October 05, 00:11 CET
[ edited by TamaraC on 2009-10-05 00:12 ]
TamaraC | October 05, 00:13 CET
Maybe next time.
/did I fall asleep?
MattK | October 05, 00:14 CET
fmwt | October 05, 00:14 CET
I don't know details about Eliza's deal with Fox, but I know it was with both the production company AND the network.
danielgm | October 05, 00:19 CET
marvelknight616 | October 05, 00:21 CET
baxter | October 05, 00:22 CET
I have no idea about Fox/DH ads on FB. I'm in Aus, so I would never be one of their targets. Plus do we really want to leave advertising up to them in the wake of that terrible ad from last week? Their advertising people suck, we can and should do it better. And how would it hurt for there to be more ads on FB about DH?
Ivalaine | October 05, 00:24 CET
azzers | October 05, 00:24 CET
gossi | October 05, 00:26 CET
marvelknight616 | October 05, 00:30 CET
Taking it a step further, larger "parties" could invite their local newspaper TV critic, or a reporter from a college newspaper if it's students attending, in the hopes of them then writing an article about the event and the show. ("Come see non-Dollhouse viewers imprinted with the show! Be part of the engagement!") It could generate some free local publicity in old media.
Again, just an idea...
indiff | October 05, 00:49 CET
jighooligan101 | October 05, 00:58 CET
I've also noticed quite a few people tweeting @foxbroadcasting asking them to #advertisedollhouse which makes me giggle.
By the way, I hear the DVD is doing extremely well in the UK.
[ edited by gossi on 2009-10-05 00:58 ]
gossi | October 05, 01:00 CET
TamaraC | October 05, 01:00 CET
gossi | October 05, 01:01 CET
I was so excited when they renewed the show and then all the news of the shows that they were going to be up against started coming out and I knew it was going to be a problem. Ugly Betty & Medium both have dedicated followings and were on bigger networks. Then SGU is put up against it too and you have all the SG fans and the BSG fans looking for a new space/scifi show and I knew it was going to be even worse.
I hope they decide to at least finish out the season so Joss can wrap it up and give it a proper ending but now I'm worried that won't happen.
Firefly Flanatic | October 05, 01:03 CET
My crazy idea involves cheap, generic Barbie dolls and/or blow-up dolls... writing on their backs or legs in Sharpies like, "Watch Dollhouse, Fridays, etc.)" and then leaving them at big public places around town. Viral marketing at its best.
BlindHawkeyes | October 05, 01:09 CET
jubal lives | October 05, 01:11 CET
All I want is to see the full 13 episodes of season 2 of Dollhouse. I want to see an Epitaph 2. I want to see Alpha again. I want to see many episodes with Summer in them. I want to see Echo evolve as a person. I want to see some of the beginnings of the things we saw in flashbacks in Epitaph One.
They can't cancel the show now! I was prepared to lose it after season 1, but now I am addicted.
AnotherFireflyfan | October 05, 01:27 CET
I just hope they'll produce all 13 episodes, even if they won't air them.
will.bueche | October 05, 01:30 CET
bobw1o | October 05, 01:32 CET
danielgm | October 05, 01:38 CET
I'd put money down that reruns of House/Bones/pretty much any other FOX show would get better ratings than Dollhouse has managed this last week in that time slot.
helcat | October 05, 01:45 CET
I'm a huge supporter of Dollhouse: watched every ep, bought on iTunes, bought DVD. But when I attended his talk in NYC he mentioned how -- even now in season 2 -- they struggle every episode trying to reconcile their creative vision with Fox's fundamentally different view of what the show should be. That's not a slam on Fox -- they're certainly allowed to have a different vision. But it means that Dollhouse may always feel awkward because it's torn between two competing philosophies.
Maybe the best thing is to wrap it up cleanly and let Joss move on to an Internet studio or cable network that gives him more creative control.
SteveP | October 05, 01:45 CET
JenskiJen | October 05, 01:48 CET
(of course people who can actually draw etc will have to come up with something)
fmwt | October 05, 01:49 CET
I just hope they'll produce all 13 episodes, even if they won't air them.
What we're fighting for now is not for the show to be renewed for a third season or even to get a back 9 for this season. We realize there's almost no chance of either of those things happening now. Which I'm prepared for and would be ok with at this point.
What we're fighting for now is just to ensure that 13 episodes even get produced. I don't think anyone is prepared for this show to get pulled off the air right now and production to be shut down. That is simply not acceptable.
SteveJ2008 | October 05, 01:49 CET
http://twitter.com/savethedollhous
please stop spamming other Trending Topics on Twitter with this. Seriously bad form.
The One True b!X | October 05, 01:54 CET
zz9 | October 05, 02:00 CET
redeem147 | October 05, 02:02 CET
Critics and bloggers have come around on the show since it got much better, and appear to be behind it. But outside of them, there just isn't any promotion for the show. I'm just worried that even Joss's core audience seems to be turning their backs on Dollhouse. I can't explain why they dislike it, but it's something I am seeing a lot of both online and off. These are the small numbers that we need (and Fox hoped would tune in on Friday nights) to keep the show alive.
Will we get a chance to spread the word? (Fox - don't pull it just yet!) More importantly - HOW can we convince would-be watchers that Dollhouse is worth the investment of their time?
AnotherFireflyfan | October 05, 02:04 CET
AnotherFireflyfan | October 05, 02:09 CET
That was Firefly's night, just 8:00 though, right?
Why couldn't he have any other night? Hmmmm...... I personally think it's a commie plot.
I'll get people to watch it on HULU cause I think its good.
whedon is GOD | October 05, 02:14 CET
TDBrown | October 05, 02:16 CET
I think that the advertising approach used so far by Fox tends towards the “let’s watch pretty girls be exploited in this week’s situation” rather than show the greater story arc. If the promos hinted more towards what’s to come, utilised the set up in Epitaph One, looked at the way the Dollhouse is affecting all the characters and highlighted the conspiracy of Rossum a bit more, it would be more effective.
An example to compare might be Lost. I got very quickly bored with Lost after the first season because I couldn’t see where it was going and I had difficulties catching it on Australian TV. But from the buzz I heard about it from fans during the WGA strike, the main thing that galvanised the US audience was the conspiracy angle around the Dharma Initiative. There was a lot of energy put in by the network and fans into highlighting the big picture to keep fans interested (including a lot of viral/multimedia/merchandise). It would be interesting to see if a similar approach with the Big Bad Rossum Corporation would pay similar dividends. Particularly since Season 2 episodes are finally delving into it more.
The Virtual Echo app is interesting, but it's still as a message of "exploit me" which may be a turn off for a lot of people.
Maybe we need to change up the message in whatever promotions we as fans come up with? Less "what do you want a doll to do" and more about the big picture of Dollhouse?
JenskiJen | October 05, 02:18 CET
AnotherFireflyfan, I too have noticed people who love Joss' other work tune out of Dollhouse. The reason, I think, is quite simple. Dollhouse, while good, is very different from Joss' previous shows. I always had a hard time imagining why any die-hard fan of - for instance - Buffy, wouldn't want to watch - for instance - Firefly, because those shows are very similar in set-up, style and voice. Same thing goes for DHSAB or Joss' comics. Dollhouse is different to all of those in most respects, so it makes sense that it'd "loose" more people from inside the established fandom than those other shows. It's just slightly dissapointing that the show hasn't managed to pick up enough new fans yet. Which I guess is where possible fan campaigns come in.
GVH | October 05, 02:22 CET
barest_smidgen | October 05, 02:27 CET
I took my dvd to work and it's been going from person to person... 4 already watched and are now fans of the show. But I'm pretty sure they won't import the dvd (not now anyway), or do anything that would help, just like I can't really do anything that counts. Frustrating.
But you know... I'll retweet stuff and all (though pretty much everyone who follows me already watch Dollhouse).
Also, what b!X said... the @savethedollhous spam is NOT cool.
[ edited by maxsummers on 2009-10-05 02:30 ]
maxsummers | October 05, 02:29 CET
Whedonage | October 05, 02:30 CET
MySerenity | October 05, 02:32 CET
A direct appeal to Nielsen viewers specifically would also help, as that's where we need the most help.
Ivalaine | October 05, 02:33 CET
Damn.
Eric_Curtis | October 05, 02:33 CET
I will hate it if it gets pulled before all 13 Season 2 episodes air. It will be of maximum suckage. And I'll do what I can to promote it.
But if it can't find its audience... well, I dunno what to say.
I wish I didn't have this nagging suspicion, though, that it couldn't find its audience because Fox didn't 1) have enough of a clue about what it was initially, thus messing up the show (I'm one of those people that love "Echo" and 2) that confusion, and very standard marketing thinking, led them to mis and then under market the show.
Buggers.
ET: make it clear that my WJJSTM ; > was in reference to her remarks about the nature of Fox's Dollhouse marketing efforts. I don't know a thing about Lost nor its promotion.
[ edited by QuoterGal on 2009-10-05 03:37 ]
QuoterGal | October 05, 02:39 CET
GVH, I see your point that Dollhouse is different from other Joss shows, but I'd also argue that it still carries many of the Whedon trademarks - subversiveness, genre defiance, intelligence, even (although to a lesser extent) humor within dramatic moments. I wonder why so many other Joss fans can't seem to see what they loved in his other work in Dollhouse too.
JenskiJen, brilliant idea. Advertise Dollhouse like Lost was done. Go with the 'It's happening today' angle. Make Rossum the new Dharma Initiative. What is their true motive? What if people could be wiped and imprinted with new personalities at the whim of the rich and powerful? Would you fight... for your very identity?
Exciting themes (showcased excellently in the stupidly unaired Epitaph: One), yet Fox doesn't promote them at all. Dollhouse is NOT about pretty girls/guys being exploited. It's about the reasons for that exploitation. It's about fighting back, claiming your own identity. It's about what can go wrong with that kind of technology. It's true science fiction in the sense that it uses technology as a foil to explore humanity.
AnotherFireflyfan | October 05, 02:43 CET
But now people have already tuned out, and we need to tell them that their concerns with the show have been answered, and they should return.
AnotherFireflyfan | October 05, 02:45 CET
The One True b!X | October 05, 02:49 CET
Isn't there a rumor going around that Eliza Dushku will show partial frontal nudity in episode four?! Well... there should be!
Hjermsted | October 05, 02:51 CET
azzers | October 05, 02:52 CET
bobw1o | October 05, 02:58 CET
AnotherFireflyfan | October 05, 02:59 CET
zz9 | October 05, 03:00 CET
It's strange, but I can't stand Ballard, and the people I know outside of the internet that also watch the show also can't stand him. Furthermore, I don't support his goals...I don't even understand his goals.
That said, I have no problem identifying with the other characters.
ETA: I guess my point is that "you win some, you lose some." If Ballard were the star of the show I would have tuned out ages ago.
[ edited by ShanshuBugaboo on 2009-10-05 03:06 ]
ShanshuBugaboo | October 05, 03:05 CET
While I always understood Ballard to be a conflicted hero with a short fuse, he was written (or interpreted depending on your viewpoint) in such a poisoned fashion that a majority of the audience choked on him and instead waited to bond with someone else instead. As Shanshu points out, no one likes the guy which was a problem.
In Season 2, you don't need Ballard anymore for that function... but I think it was an obvious weakness in season 1 when for five episodes it was quite common to complain that there wasn't someone we really liked. A lot of the Dollhouse staff love came a little later in the series.
I don't think in an ensemble show you have to have one good guy/girl for the whole series run. But you should have someone to root for at all times.
[ edited by azzers on 2009-10-05 03:14 ]
azzers | October 05, 03:11 CET
His goal though is pretty clear: Shut down the Dollhouse. The reason: The Dollhouse is bad.
And I never said anything about identifying with characters.
Azzers - I absolutely think Ballard is needed for the same reason in Season 2.. Like I said, so far Echo is not proactive. Ballard arguably isn't either, but at least he's all talk about it for now, Echo is chillin' so far.
In a parallel universe spin-off... If Simon had infiltrated the "school" River was in and became a spy from within to bring it down, he would have been the main character of that story, not River.
But I promise to be on topic now. |-)~
[ edited by bobw1o on 2009-10-05 03:17 ]
bobw1o | October 05, 03:12 CET
As to what we need to do now. We've said we're going to try to do Facebook and other ads.
Have we discussed what exactly about Dollhouse we want to sell yet?
azzers | October 05, 03:14 CET
Regarding Ballard, his motivation seems kind of gutted now that he is effectively part of the Dollhouse— and to be honest his obsession with Echo wasn't ever particularly clear to me.
Whedonage | October 05, 03:21 CET
Ivalaine | October 05, 03:24 CET
Huh. I just assumed that sympathetic characters = identifiable characters. My mistake.
However, I still don't agree that Ballard's motives are that pure. I tend to agree with Adelle's take on him.
Have we discussed what exactly about Dollhouse we want to sell yet?
I'd love to see the philosophical aspects of the show -- particularly the subject of identity -- brought into the advertisements, rather than the "engagements with hot girls" angle.
ShanshuBugaboo | October 05, 03:29 CET
Anyone know?
Emmie | October 05, 03:29 CET
Why not make an ad for the Dollhouse itself? Like it would have to fit inbetween Epitaph One and where we are now timeline wise
like how they marketed Tru Blood drinks pre season 1?
Just a thought
Ivalaine | October 05, 03:30 CET
Dr. Horrible is still Amazon's 17th top-selling DVD in SF. But Dollhouse S1's DVD isn't in the top 50 for Amazon's SF... and the Blu-Ray edition is only pulling 97th. (The normal DVD set is pulling 6th in SF boxed sets but that seems less impressive somehow.) Heck, good old Firefly's still plugging away at #43... seven years after it went off the air.
The studio saved Dollhouse because of the DVDs. And yes, I know we all went out and bought them at once... but Firefly had legs. If the studio was counting on a bigger/longer surge in DVD sales, and isn't getting it, it may have gotten cold feet about putting up any more money.
ManEnoughToAdmitIt | October 05, 03:36 CET
If Dollhouse became a big show in the U.K. or Australia, it still wouldn't save it in the U.S. but it might lower the acceptable ratings in the U.S. for renewal or continuation. And I'm not saying that's a realistic scenario... but I think they can definitely help. There's a reason that both Angel's & Demons and The Da Vinci Code were financially successful and it certainly was NOT the U.S. market.
-Sorry for the random example utilizing a not spectacular film... it's just the one time I really remember looking at where the money was coming from Europe and not the U.S.. I'm sure there are better examples.
[ edited by azzers on 2009-10-05 03:46 ]
azzers | October 05, 03:43 CET
How about a picture of a nice, comfortable pod with a tagline like, "It's only a 5 year commitment."
Not great, but it takes me a while to get going.
azzers | October 05, 03:52 CET
The One True b!X | October 05, 03:56 CET
Also, in terms of viral marketing, there's also the Senator Perrin website/twitter/facebook presence. Does anyone know if this was generated by Fox and if there's a plan?
JenskiJen | October 05, 03:59 CET
[ edited by azzers on 2009-10-05 04:09 ]
azzers | October 05, 04:02 CET
And I wish that the person running the Perrin site would find some coding help, because it's an awesome idea...but the site needs work.
ShanshuBugaboo | October 05, 04:07 CET
I'm really partial to the advertising the Dollhouse directly stuff, especially. It's got a nice edge, and might conceivably appeal to mainstream media.
QuoterGal | October 05, 04:12 CET
azzers | October 05, 04:15 CET
The problem is, going by the season's first two episodes at last, it seems pretty clear that this theme of her growing awareness looks to be set up to advance at such a glacier pace that - as much as it pains me to say it - I really can't fault my fellow viewers for giving up on the show in the mean time. The show overall may be destined to come out brilliant in the end, but - just as the makers of the Sarah Connor Chronicles learned the hard way - you have to make the journey worth it for the viewers if you want them to get there with you.
ETA: For the record, I'm one of the viewers who will stay a viewer regardless.
[ edited by brinderwalt on 2009-10-05 04:38 ]
brinderwalt | October 05, 04:18 CET
azzers | October 05, 04:31 CET
I would have watched it with that type of campaign, even if I didn't know who Joss Whedon was
mortimer | October 05, 04:48 CET
beckyboo | October 05, 05:15 CET
gossi - where is this forum you speak of? I'm wondering where the contact point for this effort is going to be since I'm guessing it won't be this topic.
azzers | October 05, 05:22 CET
That was rhetorical.
The One True b!X | October 05, 05:24 CET
"Same-sex relationships in the Dollhouse? http://bit.ly/19DVNM"
BlindHawkeyes | October 05, 05:35 CET
They run game ads, specifically for games they've tried out and they like, or at least that was the working model when I read them more regularly. And they've been pretty clear on not liking Dollhouse, even if they would be willing to consider a tv show ad. Scott Kurtz on the other hand does like the show. But I doubt a comic artist would be willing to run an ad offered by someone other than the entity who owns the copyright to the property advertised. Especially when that owner is someone as big as FOX. Either FOX, in this case. Comic artists get more than enough legal trouble from weird places already, I think.
I didn't follow LOST-- where were those fan ads run?
I'm wondering where the contact point for this effort is going to be since I'm guessing it won't be this topic.
Yes, there should be a thread somewhere-- over at .org, or Dollverse, or wherever else is handy for people to chat in a more sustained way-- where people can brainstorm these ideas and run them by each other. Otherwise I fear people's worry and good intentions might get a bit out of hand or at least be very uncoordinated. This thread's going to get harder to follow and fall off the front page soonish in the week, with the pace of posts lately. Better not to rehash points in every one of the related threads soon to appear.
Sunfire | October 05, 05:42 CET
When I worked in fast food, Jehovah's Witnesses used to do this in regards to information about their faith all the time. Why not?!
jiggyfly | October 05, 06:13 CET
- I like your hair. It's pretty.
- There's a forum on Jossverse - linked in the Dollverse article - for the thing. I plan to run it through Activate Dollhouse once I've got things in order, but I need a few days to get a CLEAR message and to organise the troops.
- Whoever is behind the spamming of OTHER Twitter trending topics, please stop.
- One of the best assets we have is Hulu. Because the episodes people aren't seeing are RIGHT THERE. And they're free.
- Please don't send blow up dolls to the network.
- I realise this might seem kind of hopeless and disorganised (or just hopelessly disorganised), but it does take time to pull things together.
- I just dreamt I was NPH in a musical about fandom. It doesn't get much better than dreaming you're Neil, let me tell you.
[ edited by gossi on 2009-10-05 06:20 ]
gossi | October 05, 06:20 CET
gossi - which twitter spamming are you referring to? The dollhouse conversations or are you seeing something specific?
azzers | October 05, 06:23 CET
The One True b!X | October 05, 06:25 CET
gossi | October 05, 06:27 CET
azzers | October 05, 06:28 CET
1) Are we angling to keep the show on the air?
2) Or are we hoping that Fox will let Joss finish production of the 13 for the S2 DVD, regardless of airing?
If it's the former, then I'm worried; can we launch an awareness campaign in less than a week? And we'll likely need to, because a third straight week of dropping numbers would probably doom us. But things have happened faster than that on the Internet, so I wouldn't despair just yet.
If it's the latter -- Fox wants money above all. Show them preorders for the DVD. Yeah, I know it would be getting Amazon et al. to promote material that hasn't even been made yet, but they often do that with books. Show Fox a dollar figure that will be theirs if they are willing to finish making the product.
ManEnoughToAdmitIt | October 05, 06:30 CET
Fans are so cool.
gossi | October 05, 06:32 CET
Also, thank you, I think your hair is pretty too. :)
jiggyfly | October 05, 06:41 CET
By the way, something which I haven't been overly clear on so far but I might as well put out there I suppose: we need to be up and running within the week. By the time ep 3 airs.
Also, for international fans (which by the way, hilariously includes me) there will also be some co-ordination as everybody a chance to get involved. I'm aware of this and I'm working on it. The show is a pretty big deal for Sci-Fi UK, so if anybody wants to contact them and ask they reenforce to Fox how much they want to see it continue...
gossi | October 05, 06:48 CET
It took Hotspot Shield, and to restart it twice, but it was very easy and I managed to let both episodes run..
So, might that be a thing, for those who want to help ratings from other places??
Other than buying dvds if some of us still hasn't, of course..
JotheCat | October 05, 07:12 CET
I also need to get together links for all the episodes on Hulu, iTunes US and UK, Amazon etc. The strategy here has gotta be combining $$$ value to the network and studio WITH word of mouth (both between the fan base, between other people and via press).
gossi | October 05, 07:23 CET
The One True b!X | October 05, 07:31 CET
[ edited by gossi on 2009-10-05 07:32 ]
gossi | October 05, 07:31 CET
gossi | October 05, 07:32 CET
I still think it's totally plausible to some extent that they'd do a pro bono case and send an active to help out this school (or their evil coach might hire someone to try and take down the glee club) and it'd help raise awareness of Dollhouse at the expense of losing one of their actors for a few shooting days. Granted, Dollhouse would need to survive until next winter or whenever Glee airs their back nine otherwise it'd just be another Chenoweth case of Glee getting guest stars shortly after their show was cancelled.
orangewaxlion | October 05, 07:41 CET
thenextweb.com
www.brenelz.com
It's very simple really, but it took to install the thing, run it, fail at the first attempt, then restart it..
Hulu eps:
Instinct
Vows
Then, I'm guessing what works for Hulu can work for Amazon On Demand, too..and this is a place where you purchase episodes, so might be good.. I haven't tried yet with season 2 though..
JotheCat | October 05, 07:42 CET
America
UK
Canada
Australia
As far as I know? I know it's massive in the UK on DVD.
America can watch on multiple sources. UK can buy on DVD and iTunes. Canada can watch free on Global website now. Does Australia have the eps available for purchase or stream? Do we know anything about the Oz DVD?
gossi | October 05, 07:45 CET
The One True b!X | October 05, 07:49 CET
I want to get Activate Dollhouse redone as a portal for watching. Which uses geolocation of IPs to automatically link to the right streaming/buying sites. Which, lofty goal.
gossi | October 05, 07:51 CET
MizBehavin1 | October 05, 08:21 CET
Sorry if these questions have been answered, I looked over the posts but I didn't see any answers to them.
Racoon Boy | October 05, 08:21 CET
[ edited by MizBehavin1 on 2009-10-05 08:21 ]
MizBehavin1 | October 05, 08:22 CET
gossi | October 05, 08:30 CET
gossi | October 05, 08:40 CET
I know, it's not short-term and everything, but it can't hurt. :)
wiesengrund | October 05, 08:42 CET
gossi | October 05, 08:45 CET
vampmogs | October 05, 08:46 CET
The One True b!X | October 05, 08:49 CET
- The Fox8 Dollhouse site is here but I can't find any reference to it streaming past episodes. It'll probably be too late, but Foxtel is launching a TV/Movie Download Service to subscribers in October (so that they can watch shows they've missed).
- Dollhouse is not listed in the Australian iTunes store.
- Dollhouse is not listed on Bigpond TV.
I've checked all the places I could think of and I can't seem to find any means for Australians to purchase episodes or watch them legally online.
Annoyingly, if it has stayed on Network 10, the episodes would have been available for online to view. Grrr.
JenskiJen | October 05, 09:43 CET
Personally I think flyers/posters are a great idea and may well be more effective than web banners (though those can't hurt), especially if something cool can be done with them. Stick them places people will see them (not a big fan of handing them out on the street etc. just because it becomes a big litter issue).
Would it be within copyright to include the Virtual Echo augmented reality icon on flyers, maybe as a pull/tear off segment ? I haven't seen the AR portion so have no idea if it's any good but it might be another way to generate interest (AR being the new black and all).
Saje | October 05, 11:46 CET
The video site for the Fox group of channels, has become a pseudo-hulu thing, and have yet to feature full episodes of Dollhouse, but it has some preview clips for now. Can be linked for general promotion.
Spanish site for most of Latin America.
Portuguese site for Brazil.
People could send emails or leave messages at the forums asking for the second season and Epitaph One, which as it seems is not listed in the broadcast listing. ALso can be used to request the show to be featured in the website with full episodes, so it'll also be legal viewing online for viewer outside the US who can't usu Hulu, purchase them from iTunes or Amazon.
I'm just so sad that once again we have to this by our own hands, again, as part of the network seems unlikely to really help (why do I get the feeling that there's a fox exec that really hates the show, and want to kill it, and replace with Human Target, instead of playing with them side by side).
I like the idea of changing the angle and playing up the Rossum side. Yesterday, I tweeted that I watched the movie Gamer, and it reminded me of Dollhouse, but didn't elaborate further. I think with that movie we could envision what Fox wished that Dollhouse was, but instead they got a subversive tale, combined with stories of self discovery and empowerement.
There's just much that seems to be playing against it:
There's backlash from the cancellation of TTSCC, which is just as annoying as the backlash Firefly got back in the day from Dark Angel fans.
There's the fact that we have the worse lead in shows the whole Fox line-up for this fall (if there's a good time to have Bones at Fridays would be now). Not counting the fact that the competitor networks have realized that this is not dead hour, and decided to really compete in it.
There's the fact that Dollhouse is not exactly the typical Whedon show (and we were somewhat prepared for that earlier this year). It's arguable that Firefly was not Buffy and Angel either, and that was a lot of the talk back then.
And what for the lack of promotion. Won't even get started in that comedy ad they ran for Instinct, cause that's just lazy. I didn't see they run full page ad in the Fall TV magazine issues, like they did for House (already a power house - pun intended)), Bones, or Fringe (which for some reason has been the one favored, between the 2 last season debuts). If Fox were expecting to hold on their audience from last season without work, then I'm not surprised that all of this is happening.
[ edited by Numfar PTB on 2009-10-05 12:54 ]
Numfar PTB | October 05, 12:31 CET
Now obviously we can buy the DVDs from Amazon if that helps.
A while back someone put upa link of a group that sold and setup US iTunes gift cards. More safe than ebay in a few ways I guess. I registered but never got my email (no money had changed hands) I guess I missed a step or something, the process seemed fairly complex.
If someone knows of a simple group like this that will do it, or if Gossi and co might be willing to sell us US iTunes gift cards via ebay, it might help those of us outside to influence the US numbers.
Ivalaine | October 05, 12:37 CET
Dana5140 | October 05, 12:52 CET
Ivalaine | October 05, 12:54 CET
gossi | October 05, 13:36 CET
My sister used to be a huge fan of Buffy (she was the one who originally introduced me to the show), but these days it's hard to get her to watch even her favourite episodes because to her anything Whedon-related is now associated with the annoyance created by people who kept trying to get her to watch Serenity when she wasn't interested in it.
Also, I would refrain from bashing other shows (yes, even the comedy lead-ins) while trying to sell DH, especially when combined with the rhetoric that DH is too cerebral/complex for general audience. People don't react well if you tell them that they're stupid and the things they like suck.
(Dollhouse hasn't been under the threat of cancellation for 24 hours yet and I've already seen multiple instances of both)
ruuger | October 05, 13:58 CET
Truth is there are millions of people out there who have never visited a fan forum in their lives and wouldn't be able to pick Joss out of a line up. They are the ones that they need to reach.
zz9 | October 05, 14:16 CET
Dana5140 | October 05, 14:27 CET
Personally I loved that ep
Ivalaine | October 05, 14:47 CET
"Instinct" was definitely a little underwhelming but a D? C'mon, it was NOT that bad.
Rhodey | October 05, 14:53 CET
I know that TWOP isn't really a gauge of what the majority of people think, but it does reflect some interesting things. Particularly, that a whole lotta people really didn't like "Instinct" (the response level to "Instinct" is second only to "Echoes") and that there appeared to be a much smaller number who didn't even bother to vote on "Vows".
TWOP Grades
S2:2 "Instinct" - Couch Baron: N/A | 2819 USERS: D- (user numbers are climbing)
S2:1 "Vows" - Couch Baron: B+ | 707 USERS: B+
S1:12 "Omega" - Couch Baron: B+ | 1079 USERS: B+
S1:11 "Briar Rose" - Couch Baron: A- | 1367 USERS: A
S1:10 "Haunted" - Couch Baron: B | 1087 USERS: A-
S1:9 "Spy in the House of Love" - Couch Baron: A- | 1429 USERS: A
S1:8 "Needs" - Couch Baron: A- | 1423 USERS: A-
S1:7 "Echoes" - Couch Baron: A | 3050 USERS: A-
S1:6 "Man on the Street" - Couch Baron: A- | 2017 USERS: A-
S1:5 "True Believer" - Couch Baron: B | 751 USERS: B+
S1:4 "Grey Hour" - Couch Baron: B | 923 USERS: B
S1:3 "Stage Fright" - Couch Baron: B | 1434 USERS: B+
S1:2 "Target" - Couch Baron: A- | 1470 USERS: B+
S1:1 "Ghost" - Couch Baron: B- | 2466 USERS: B-
TWOP would be a good site to have web banner ads. But since they're powered by Bravo and their advertising contact is someone at NBC/Universal, I'm not sure how much luck we'd have in getting them to advertise a Fox show.
But talking the show up on the TWOP forums (with discussion, rather than evangalising/spamming) certainly couldn't hurt there.
[ edited by JenskiJen on 2009-10-05 15:11 ]
JenskiJen | October 05, 15:07 CET
That said, the viewer ratings are trending down so it doesn't seem to be any secret that 'Dollhouse' isn't pleasing some of the people that have viewed it (whether or not it's appealing to the people that haven't). I doubt even the most "dedicated" disgruntled T:TSCC fan is going to watch the show in order to deliberately stop watching to get the ratings to go down.
Saje | October 05, 15:19 CET
beckyboo | October 05, 15:38 CET
I have a sneaking suspicion it may be a case of the vultures starting to circle now that people are sensing the end may be near.
SteveJ2008 | October 05, 15:43 CET
Worse yet, I'd love to thrown myself totally into this effort, even if it's tilting at windmills. But I have neither time nor money, my life is in a state of pretty extreme crises at the moment.
So the best I can do is run through all the eps on both Hulu and Fox:on demand, and buy a few from iTunes. And sit on my anger until the ax officially comes down, then boycott Fox forever, Which I would seriously do.
The only other Fox shows I watch are Fringe and Lie to Me, and I'd be fine with just catching those two on Hulu, since they don't seem to pay that much attention to Hulu.
Shey | October 05, 16:04 CET
I love the video ideas. I especially like the idea of anti-rossum/dollhouse videos. Which can also be posters and banners. Let's tell everyone that something called Dollhouse is bad and then tell them something called Dollhouse is on at 9pm Fridays! I'm serious, that's awesome, they'll want to see what it's all about!
bobw1o | October 05, 16:30 CET
Michael | October 05, 17:31 CET
And now I'm getting too ambitious for my own good, but it could also be a series, like the first being a teaser as described above, and then the next few each delving deeper into the particulars - 5 year committment, great spa-like amenities, etc., eventually hinting at the real content of the engagements, all with a happy, smiling face attached.
The vids could circulate on youtube, Dollhouse sites, etc, and potentially build interest for the show.
I'm a film student, so I have access to the resources we'd need. Again, I'm probably getting myself in too deep, but this might be something I could do. Something I want to do.
What do you all think? Worth it?
glorificus314 | October 05, 17:40 CET
marvelknight616 | October 05, 17:48 CET
flugufrelsarinn | October 05, 17:48 CET
gossi | October 05, 18:02 CET
BlindHawkeyes | October 05, 18:38 CET
maz | October 05, 18:38 CET
[ edited by Sunfire on 2009-10-05 18:56 ]
marvelknight616 | October 05, 18:50 CET
Sunfire | October 05, 19:02 CET
-From the L.A. (or any city you are in?) Dollhouse's POV: Recruiting video as suggested above. Flyers on bulletin boards in cities or on campuses advertising what the Dollhouse can do for you. List the Dollverse url and the night/time for the show as contact info.
-From Rossum's POV: Medical advancements, memory upgrades, etc. All courtesy the friendly people at Rossum. Think back to the Umbrella viral marketing campaign for the Resident Evil film franchise. Rossum has some very Umbrella-esque vibes.
-From Sen. Perrin's POV: Information about the illegal activities of Rossum/Dollhouse. Could also be geared toward "Wanted" posters or "Have You Seen Me?" posters for Caroline, Priya, "Victor," etc. Or even stock photos of attractive young people to avoid copyright shenanigans.
Getting the word out among college students may be our best chance since their demographic is where Fox expected bigger numbers. If we can get more 18-20whatever year olds to watch on Hulu or download from iTunes/Amazon, we have a fighting chance of finishing out the 13 episode run.
"In here, we protect the house. A tide is rising. Until we learn how to turn it back, we pile up the sandbags together."
CrazyKidBen | October 05, 19:42 CET
The One True b!X | October 05, 20:05 CET
Simon | October 05, 20:34 CET
The One True b!X | October 05, 20:41 CET
Too many people have been burned by getting into a show, only to have it canceled. Everyone needs to stay positive, and try to get people into Dollhouse because it's an awesome show, not because OMG, it's going to be canceled!! type of mentality.
I would try to get things going that are positive, especially through social media. Try to get Dollhouse to trend on Twitter with a link to watch the show on Fox or Hulu. And emphasize the positives about the show, and avoid anything about the cancellation. Make it seem like the hottest show that everyone must be watching.
FaithFan | October 05, 20:42 CET
The One True b!X | October 05, 20:46 CET
I realize that TWOP ratings are easily manipulated, and if it takes my comment to mobilize enough people to go vote again, you are just gaming the system. I am not really an "ends justify the means" kind of person- the program needs to succeed on its own terms or it should be let go. All of the things people are trying to do here really will not help in the long run. People need to buy in, they need to do so in numbers far larger than can be mustered here, and I am not sure how any of this can be reversed. Are people hoping there is no more bleed of viewers? That will not really help much. So, growth is needed, but the growth that is needed is pretty large, and that is hard to do- how could DH do it?
Dana5140 | October 05, 21:32 CET
The first time I tried to watch Vows yesterday on Hulu, I couldn't access it and got the same "You're using a protected connection" message, but then @GrrAargh (from Twitter) told me to try and restart the application, and then it worked..
JotheCat | October 05, 21:53 CET
Firstly, the next episode has to rise in the ratings. For starters, it doesn't have to be a huge increase, but the show needs to send a signal to the Fox management that it still has potential to be stronger and at least return to the average viewing figures of Season 1. However, if it further drops, and especially if it drops under 2 million viewers, it's most likely dead. Next week the show will go off the air because of baseball and if by that time Fox won't see any positive trend regarding the Dollhouse's ratings, it's very possible that they won't bring it back.
And secondly, it would help very much if the numbers for DVR showed a huge gain for Dollhouse. When Dollhouse was renewed, the Fox management was all about the huge amount of additional viewers who watch Dollhouse through DVR. So if these figures also drop for the second season, Fox probably won't be very happy and willing to be patient and continue with the show. But if the figures actually increased, that might help the show very much. And if it was a BIG increase, it might even save the show. Maybe not in the sense of giving it another season or the back 9 order but at least allowing Joss et al. to finish the already ordered batch of episodes.
From these two things, we can (questionably) influence only the first one. So, as I see it, we (well, with me living abroad and all, not as much "we" as "you, who live in the States"), do our best to promote the hell out of Dollhouse and bring some new eyeballs to Belle Chose, but if that fails, then we can only hope for a miracle in the form of massive DVR numbers.
Speaking of which, does anyone know when will we see the figures for Vows? I think I heard something about this Thursday, but I'm not sure whether that's right.
Anuris | October 05, 22:14 CET
A few weeks agojust last week I felt sure of that, but sadly it seems to become less and less likely every day now. Kevin Reilly has provided some miracles before, so who knows.Whichever way things go I hope the relative lack of succes does the least damage possible to the reputation and careers of either Kevin Reilly or the people involved with creating the show. That's both for totally selfless reasons and because I genuinely care for their jobs. Cause if there's one thing I agree on with those that want to see the show cancelled because they believe that would free the people involved up to do something better, then it has to be that the creative people involved are incredibly talented and that if allowed to, they'll be able to do great things, also after Dollhouse has ended (which hopefully won't be for a long time.)
It might be slightly less on topic, but I just came across this rant by David Cross (Dr. Tobias Funke) on YouTube and it made me laugh and think of Dollhouse (which was nice for a change) so I figured I'd just post it.
And I realize this is sliding further off topic, but I just have to ask: Numfar PTB was Gamer any good? I've become quite the Michael C. Hall fan after Six Feet Under and Dexter so when I saw the trailer in cinema, which featured him quite heavely, it certainly piqued my interest. So if anyone could mention how large/memorable his part actually is, that'd be fantastic.
the Groosalugg | October 05, 22:36 CET
Instead, Alexis hid in the background...again!...and all we got from Mrs.Denisof was her blabbing about herself/HIMYM, and their kid.
It shows you how little/bad the promotion has been for Dollhouse.
Little Green Kid | October 05, 23:24 CET
[ edited by The One True b!X on 2009-10-06 01:05 ]
The One True b!X | October 06, 01:05 CET
It shows you how little/bad the promotion has been for Dollhouse.
I just wanna be clear here - Alexis is a sound guy (I say this having met him in my home town) and Alyson is more adorable than the baby in "Instincts". It's not up to Alexis to promote Dollhouse on the red carpet with his wife; 'tis totally up to Fox.
gossi | October 06, 01:16 CET
Umm, I mean... Dollhouse shouldn't get canceled! |-)~
bobw1o | October 06, 02:17 CET
glorificus314 | October 06, 16:29 CET
[ edited by gossi on 2009-10-06 16:33 ]
gossi | October 06, 16:33 CET