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"I brought you some supper but if you'd prefer a lecture, I've a few very catchy ones prepped...sin and hellfire... one has lepers."
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| 23 April 2018
"The Age of Enthusiasm": Internet memes, viral marketing, and Jayne hats.
A discussion of how "enthusiasm" spreads rapidly online, and how corporations struggle to understand it and turn it into profit. The iconic Jayne hat is one of the article's central examples.
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