April 09 2014
Ratings for last night's episode of Agents of SHIELD.
The show got a 1.9/6 in the 18-49 demo.
This thread has been closed for new comments.
You need to log in to be able to post comments.
About membership.
the ninja report | April 09, 07:41 CET
MrArg | April 09, 07:41 CET
[ edited by the ninja report on 2014-04-09 16:48 ]
the ninja report | April 09, 07:43 CET
This episode has great word of mouth and I think it will do big business on DVR and online as a result.
PS: despite the reporting, it isn't a series low. It got 1.7 before.
gossi | April 09, 07:45 CET
einral | April 09, 07:54 CET
Also these are preliminary numbers. I'm sure there will be a bump when they finalize the data by the end of the day. But again, post live show numbers are a big deal as is word of mouth and trending stats.
As for last night's episode, I was blown away by the qualitative leap, the twists, and the pacing. Also, THEY MADE AGENT WARD INTERESTING! Finally. :-)
ChosenOne5376 | April 09, 07:56 CET
Valantha | April 09, 08:06 CET
Rambaldi | April 09, 08:10 CET
Tying an episode that closely to a movie is a double-edged sword.
AndrewCrossett | April 09, 08:18 CET
the ninja report | April 09, 08:19 CET
Maybe too many people thought they'd be lost if they tried to jump in this far into the season. Maybe they can make a big deal out of the next season premiere being a good jumping on point. New spies! New enemies! New mission!
Jason_M_Bryant | April 09, 08:28 CET
I never anticipated this was going to be a boffo box office hit, just given the history of sci-fi/hour long dramas, so there is a measure of expectations being skewed from the get go
Movies and TV are different beasts and I'm dubious that a hit movie has much bearing on ratings (or sales of the source comic material for that matter)
Finally - it appears the competition also dipped, which means any flat/dropping numbers have as much to do with the season as the perceived quality impacting numbers
TallMichaelJ | April 09, 08:29 CET
Would I would hope for is a later start date to avoid as many annoying breaks. This model built around Sweeps hasn't worked well for a while now.
Other ABC shows like Once Upon A Time did 11 episodes late September-mid December with almost no weeks off and now 11 episodes from March to May. Those ratings have held steady for a while now, on a Sunday night which is especially bad for things that aren't sports. OUAT is doing two seperate plots in each half of the episodes, this may or may not work for MAoS depending on how related to the movies it has to be down the line, but it would probably tighten the writing.
Dusk | April 09, 08:33 CET
[ edited by the ninja report on 2014-04-09 17:39 ]
the ninja report | April 09, 08:39 CET
Ragondux | April 09, 09:23 CET
[ edited by the ninja report on 2014-04-09 18:46 ]
the ninja report | April 09, 09:45 CET
[ edited by JDL on 2014-04-09 20:42 ]
JDL | April 09, 11:34 CET
The scaled down TV budget may work for them now, if they're a little independent offshoot of a defunct corporation.
redeem147 | April 09, 11:48 CET
redeem147, were you involved in a blog's Buffy re-watch in 2011? If so, this is the same Dusk!
Dusk | April 09, 11:59 CET
Simon | April 09, 13:06 CET
Once again, the final ratings were adjusted up. It is 1.9. Still down from last week, but not a series low anymore.
TVByTheNumbers got the numbers.
roadi | April 09, 13:07 CET
Grack21 | April 09, 13:10 CET
Raeven7 | April 09, 13:18 CET
Tausif | April 09, 13:21 CET
Amazing episode though
Ivalaine | April 09, 14:20 CET
Toivo | April 09, 14:28 CET
redeem147 | April 09, 14:40 CET
IrrationaliTV | April 09, 14:46 CET
I was expecting a bump too, but I'm not worried.
Dusk | April 09, 15:12 CET
The whole plot is about the infiltration of SHIELD. There isn't a single scene of the movie that doesn't have somebody in it who works for SHIELD. They say the word SHIELD about a thousand times.
That's huge exposure for SHIELD. I figured a few people would watch that and say, "Maybe I should check out that show named SHIELD that I haven't bothered with yet."
[ edited by Jason_M_Bryant on 2014-04-10 01:19 ]
Jason_M_Bryant | April 09, 16:14 CET
Kaan | April 09, 20:13 CET
Bad Karma | April 10, 02:10 CET
Opti | April 10, 04:08 CET
Jaymii | April 10, 04:43 CET
Also, it just occurred to me that even though a centipede isn't quite like a Hydra, it is a squirmy thing with a lot of appendages. I like that.
Jason_M_Bryant | April 10, 05:21 CET
I also skipped the movie too and just watched the episode. It was fine. I don't mind being spoiled so I was comfortable with what I saw. I just wish I didn't feel such pressure to run to a movie to keep up with a fandom. I know that this is something I do to myself.
I really missed the boat on understanding this new crossover business but I now have learned. I'm not sure I'm happy with it. Movies are extraordinarily difficult for me to get to because of my life circumstances. I literally planned months out for the Avengers release and Harry Potter's final installment. I had sitters lined up for months. Tickets were purchased well in advance. Schedules were arranged.
I caved and watched -- primarily to find out what was up with Garrett and Ward, etc. I may have to wait for Cap 2 on DVD. Having watched the episode and being completely spoiled for the movie has lessened my desire to get out and see it. NOt sure if that was Marvel's intended effect.
I do think the old style of TV programming is fast becoming obsolete. for most genre shows. Yes, the audience for Voice and NCIS do demonstrate that the 22 ep model accounting for sweeps months works for some shows. If A of S had hit a grand slam right out of the park with this initial season then this model could still work. It hasn't. It's had growing pains so I think A of S needs to adopt a schedule with less episodes and less breaks. It's never going to be a ratings grabber now so they need to make the best use of the available resources to make a great story. Smaller seasons and less breaks do that, IMO.
[ edited by hann23 on 2014-04-10 15:39 ]
hann23 | April 10, 06:35 CET
But Agents of S.H.I.E.L.D. will need to go much lower than it currently does before it is in any danger of being axed. Ratings will always be a factor in anything television related but AoS has the benefit of being part of a much larger story telling machine. It doesn't stand alone and thankfully Marvel, ABC and Disney all have their own reasons for wanting it around.
Five Horizons | April 10, 06:39 CET
MrArg | April 10, 08:55 CET
the ninja report | April 10, 11:28 CET
Jaymii | April 10, 15:34 CET
IrrationaliTV | April 11, 08:20 CET
Jaymii | April 11, 12:10 CET
IrrationaliTV | April 11, 14:11 CET