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Whedonesque - a community weblog about Joss Whedon
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December 19 2005

Serenity hits #1 on It's the first time either Serenity or Firefly have got that high. Amazon also declare it "The biggest of the big" for the week. There is also a tiny, really small, hardly visible Serenity advert on Dark Horizons. Additionally, check out this special edition.

Thanks to theonetruebix for spotting the Amazon thing.

Thanks to nixygirl for spotting Joss Whedon's sock colour whilst jumping out of that bush at him and tearing off his clothes.. No wait, that was me. I mean, thanks for the DVD colour link.


There are some wonderful comments in the editorial and spotlight reviews, too.

This is very heartening news.
I called my local Future Shop this morning to see if I could reserve and the clerk said they had ordered 136 copies so I should be okay, but they could pull one for me if I called as soon as they opened. I think I'll actually be at the door then :)
Well, this can only be good. I hope Joss sees it.
Nifty! I'm going to be shameless again and suggest that if any of you have a hankering to share "Serenity" with a lot of people that you might want to check out the donation policy of your local public library or get a copy and send it to one of these 12 libraries that have already happily received other Whedonverse DVDs from the Multimedia Project and would surely want to complete their prized collection with a copy of the film.
Geez gossi, that ad on Dark Horizons is hardly noticeable, I'm surprised you even noticed it! ;) Kewl beans!
It was the llama which stood out at me.
I got my cousin and his wife hooked on Buffy this summer, and I'd also bought them the Firefly DVDs...he called today and was raving about them...he'll be buying the movie tomorrow (or as soon as it's available in Chicago.)

Bought it for my sister for Christmas, too.
'Serenity' has beat out the Penquins and it isn't even officially released until tomorrow. Yay! I had word from Amazon that mine has already been shipped, I hoped to get it today, but no luck. So now my fingers are crossed for tomorrow.
You know, I ain't seeing this "biggest of the big" thing people keep referring and linking to.
The words: "The Big DVDs: Our Weekly Schedule of the Biggest of the Big" is right above the DVD if you follow the "biggest of the big" linked text in the Whedonesque description.
They track, week by week, the top three preorders. Universal's "20 Year Old Virgin" won last week on it's release week. Interestingly, Universal did a press release saying it went on to sell 2 million copies in the US.

However, I strongly suspect "20 Year Old Virgin" will sell better on the shelves than Serenity, unfortunately. If Serenity did do 2 million copies in the first week, that'd be sweet beyond words. But I doubt it.
gossi - I don't know if you are joking but it's "40 Year Old Virgin", makes it funniner than a 20 year old virgin.
Oh, shit. I can't even go back and edit my original post to cover up that mess up.

Uh, yes, it was a joke. I actually meant the 200 year old virgin! Yes!

(Or something).
Sweet! I just wish I hadn't pre-ordered mine from Amazon, cause it hasn't even shipped yet. I coulda just gone to the store tomorrow and picked it up, but now I gotta wait. :( Oh well... it's not so long in the grand scheme of things, and we Browncoats have gotten accustomed to waiting (DVD... April 22... Sept 30... new DVD)
What's the joke in being a 20-year-old virgin? I mean... I'm not... I have friends who...

Why are you looking at me? GO AWAY!
if you haven't pre-ordered it, Fry's/Outpost is selling the DVD for $14.99 and some Best Buy stores also. Buy in-store as shipping is expensive.
A movie about a 20-yr-old virgin? Not that interesting.
The phrase that will stick forever in my mind is "someone whose virginity has passed its best-used-by date."
This is great news. I think if Serenity is very, very successful on DVD then our chances of getting any kind of sequel in any kind of format can only increase. At the moment, the signs are certainly good that sales will be solid, and this is confirmation of that.
Yay! This makes me ever so happy. I'll be getting my copy soon!
That's so awesome! And my copy's been shipped too. Yay!
Well, this is confirmation that internet preorders look quite high - however that's not a massive surprise. This is a big turn around from when the DVD first appeared -- and I think a lot of that has to do with Universal's marketing of the DVD, believe it or not. I had a good moan online about the lack of DVD promotion, and they've got their shit together on that score - there's TV promos, banner advertising, online promos, store promo, press promo... In fact, you could argue the DVDs are getting more promotion than the movie got.

The key is sustainability. Promotion costs money. If the DVDs stay at #1 on Amazon for, say, a week - that's a good sign. If it falls well down the charts in the first month, not so great sign.
Firefly's at number 9 too...
I'm waiting for the Aussie release. Ezydvd has them pretty cheap on pre-order. And the shiny tin boxes too!
Eat it, FOX. Opps, did I just type that?
Ha MySerenity, but tell us how you really feel?
Wow, this is some great news to wake up to! I can't wait till they release it over here in Oz. Also for those of you interested in ordering from over here. The artwork for the JB HiFi slipcover is up, and it's pretty.

Also TheDarkShape there's nothing wrong with a 20 yr old virgin...that can't be fixed in 10 mins.
As long as 10 minutes?
Theonetruebix, refresh the page and you should see it. The page alternates between that and a Star Wars/Seinfeld ad.
Gossi I was being kinda generous! ; )
Yeah, yeah, yeah! Serenity number 1!!!!

I want that Slip Edition, but I like more the Tin one.
I prefer the "old" logo of Serenity. The one with the black back.
Hello, Universal? Are you seeing this?
Like ChrisInV, I bought several for my family, and will buy more after Christmas. If this little widescreen DVD has anything like the staying power of the Firefly set, that will be so cool. Selling 2 million copies might net us a sequel.

Anyone have an inside scoop on even a rough figure for the number of Firefly boxes sold?
According to the Firefly-ranking tracker at Firefly did make number one back in September 2003 (hence before it was released). And now Firefly is also back up to 6.

I really like the cover of that slipover, even the color looks vey nice (whilst I have been a proponent for the "black with logo" cover).
Good to see several sepreate links to the R4 serenity dvd on the ezydvd home page. A spaceship link, an in the top 5 - "coming soon" link and explicit links to the 'exclusive tin'.
Firefly is at Number 6 now.
Random fact: the last episode of Firefly aired on Fox December 20th, 2002. Exactly 3 years later, the motion picture DVD has been launched.
I just checked my account on pre-ordered DVDs arrived at the UPS facility in Alexandria, which abuts my home of I'm expecting them to arrive today!
Thanks to nixygirl for spotting Joss Whedon's sock colour whilst jumping out of that bush at him and tearing off his clothes.. No wait, that was me.

I had to do a double take then. I thought Joss had told you some sordid fact about the restraining order he has on me. Then I laughed when I realised it was really about your restraining order. ; )
What is it about writers and creators that brings out the crazed fanboy/girl stalker in us?
Must be the wacky socks?
I also noticed that Serenity is #2 on PlayUSA's DVD chart but it appeared as the first and biggest item on the main page whenever I was looking at it. It is only being outsold by the extended version of Sin City, which I must confess I have ordered and received from PlayUSA whereas I am waiting for the Aus Serenity DVD. But I think #2 is still great, and likely to generate even more visibility and boost Firefly's sales too. But a #1 on all the major sites would be good.
Firefly is at number 5 now!

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