VideoBusiness has Serenity as 3rd most top selling DVD. Serenity debuts at #3, and the ranking is based on sales up to December 25th.
I think the DVDexclusive link was posted around Whedonesque somewhere, but I am guessing this is the more official ranking, and it deserves to be a front page link. Besides I think we all need a pick me up.
I am guessing this was really due to the rabid fanbase and Christmas shopping. Hopefully the interest will continue somewhat next week, Serenity won't drop down in rank too much, and it is a sign that there is interest among the non-fans for this movie. A cautious optimist can hope.
December 30 2005
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